Agwa De Bolivia, is a 100% Natural Botanical & Herbal Liqueur. It is macerated, distilled and blended in Holland from Bolivian Coca leaf and is fully compliant with EU and US FDA certification.
A true insight into an ancient ritual (The Machu Pichu Andean tribe chewing of coca leaves) give this unique and original liqueur the ability to cut through the noise level in the market place with consumers that are looking beyond suspect originality.
A unique ritual with lime powder or lime wedges, distinctive topicality and astonishing versatility are some of the indicators which are borne out with the success in the early adopter markets.
Strong margin right through the route to market and our resultant policy of support should guarantee mainstream positioning on the global stage. |
The legendary Mickey Finn was an Irishman who emmigrated to the USA when times were hard at home. When he arrived in Chicago his career path led him inevitably to bars! Within no time Mickey had worked his way up from cellar hand to bar manager and soon after he started his own bar... The Lone Star & Palm Garden on Whiskey Row.
Whiskey Row was the Temple Bar of Chicago, a strip that was teaming with bars and home to a 24 hour party! Mickey was no slouch when it came to getting punters in the door, with the help of Gold Tooth Mary and Dummy Phyffe he made sure that the punters were in 24/7.....
The secret of Mickey's success? He used only the finest natural ingredients and real fruit juices... Mickey's cocktails fast became the talk of Chicago and customers came from far and wide. Today Mickey Finn has the same commitment to quality and uses the juice pressed from over 40 apples to make every litre of sour apple liquor. In 2007 Mickey Finn is on course to use the juice pressed from its "golden apple" number 40,000,000 and justify the brand's position as number 2 to Baileys in Ireland. This success in Ireland is the perfect platform for the brand to expand.
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